Movado Launches Affordable Bold Collection

There are certain brands that are synonymous with class – Rolls Royce, Verace, Grey Poupon. In the watch world there are a lot of them. While cost has always gone hand-in-hand with prestige, Movado is attempting to bend that rule. The Movado Bold collection offers timepieces with a bit of sophistication at prices that won’t significantly dent your bank account. The Bold collection removes some of the stuffiness and business-y feel of standard Movado’s and makes them a bit more casual (though still appropriate for office wear and formal affairs). Most of the watches in the collection come with shots of color on a primarily black backdrop, though there are a few available for those who want to steer closer to the traditional Movado look. Plus, you can buy them online, so you don’t even have to don a suit and head to the store. $295+